Buy direct to the owner or with real estate in Bogotá: price difference for sale (October 2026)
Machine-assisted English version of the Spanish original by Aptología. All figures are locked to the original (numbers are copied, not re-translated); if in doubt, the Spanish original prevails.
In Bogotá, 5.7% of the apartments for sale are published directly by the owner; compared to similar apartments published by real estate, the individual asks 0.7% more per m². The comparison is within the same estrato, locality, size and rooms.
Abstract: We compare 34,696 unique apartments for sale in Bogotá according to whether they are published by a private or a real estate.
Updated: 18 October 2026 (data from 18 October 2026) · Next update: monthly.
Summary
| Indicator | Value |
|---|---|
| Ads of sale with type of advertiser | 34,696 |
| Published by individuals | 5.7% |
| Price difference per m², particular vs. real estate (paired) | +0.7% |
| Comparable groups | 101 |
By estrato
| Strand | % private | Matched difference per m² | per m² | per m² real estate | Announcements |
|---|---|---|---|---|---|
| 3 | 10.2% | +1.4% | $5,569,904 | $5,666,667 | 5,914 |
| 4 | 9.7% | +1.2% | $7,430,556 | $7,258,662 | 7,244 |
| 5 | 5.5% | +2.7% | $7,963,051 | $7,587,746 | 5,833 |
| 6 | 1.9% | -4.9% | $8,848,645 | $8,750,000 | 13,702 |
How to use it to decide: Buying the owner directly can save part of the commission, but it requires you to review titles, certificate of freedom, predial debts and HOA fee. With real estate you pay for that accompaniment. In both cases, compare the price per m² to the median of the neighborhood.
Frequently asked questions
Is it cheaper to buy a direct apartment from the owner in Bogotá? In the matched comparison, the individual asks 0.7% more per m² than a real estate with a similar apartment (data of 18 October of 2026).
How many apartments for sale does the owner publish directly? 5.7% of the sales ads that report the type of advertiser.
What to check if I buy the owner directly? Certificate of tradition and freedom, peace and except for predial and HOA fee, license of the property and that the person who sells is the holder.
Methodology
- Source: live housing ads collected by the intake of Aptology in Metrocuadrado, Fincaraíz, Cienaltes, Wasi, Habi, Houm and Domus, from 11 to 18 October of 2026. Court: 18 October of 2026.
- Debugging: the same property published several times is counted only once (grouping by portal and, between portals, by price, area, rooms and coordinates). Prices and areas out of range are excluded and, for rent, HOA fee is subtracted when the portal includes it in the rental.
- What is measured: prices ordered (published), not closing prices.
- Type of advertiser: the one that informs the portal (private or professional). Matched difference: weighted median price differences per m² within groups of the same estrato, locality, rooms and area range. By estrato only with 10 groups or more.
- Limitations: are prices ordered in portals, which may differ from the final value of rental or sale. The coverage is higher in the north of Bogotá and in estratos 4 to 6, because the published offer is concentrated there. The neighborhoods and the town come from what each portal writes; when the town is missing it is assigned by the nearest neighbouring ads.
- Open data: datos.csv, CC BY license 4. 0.
How to quote
Pinzón Pineda, D. M. (2026). Buy direct to the owner or with real estate in Bogotá: price difference for sale (October 2026). Aptology. https://www.aptologia.com/estudios/particular-vs-inmobiliaria-venta-bogota-2026. Data: datos.csv, CC BY license 4. 0.
Sources and data
- DOI: 10.5281/zenodo.23454189 (Zenodo)
- Original study (Spanish): Comprar directo al dueño o con inmobiliaria en Bogotá: diferencia de precio en venta (octubre 2026)
- GitHub (CSV, PDF): https://github.com/elbroker/aptologia-datos/tree/main/estudios/particular-vs-inmobiliaria-venta-bogota-2026
- Hugging Face: https://huggingface.co/datasets/aptologia/particular-vs-inmobiliaria-venta-bogota-2026